Corporate Identity Guidelines
A comprehensive set of HTML digital guidelines for specialist insurer Hiscox, with an emphasis on bringing the brand to life through sound and moving image. Hiscox operates internationally in 14 countries around the world.
A set of seven idents, four of which are shown here, created for specialist insurer Hiscox to be included in their corporate identity guidelines. A high speed camera was utilised to film and photograph the materials oil and ferrofluid.
Photography and film by John Ross
Photography by John Ross
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London SE1 1YN
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